Laboratorio researches methods and techniques through transformational experiments. Long-term, Laboratorio also aims to build an online platform to share methods and techniques for the pursuit of joyfulness.
In collaboration with Anastasiya and Lukas from the Laboratorio Team we created an aesthetic for the brand by taking the most simple of its elements and creating compositions focused on the visual narrative. We wanted a simple yet eye-catching site.
The result is a minimal concept, with large spacing, beautiful colors and a curation of bright beautiful images. Laboratorio's color pallet and imagery reflect the strong connection it has with humans and nature.